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Entrepreneurship: The Link Between Invention, Innovation and Success
by Evan Douglas
Entrepreneurship is a behavioural pattern that is exhibited by managers, and depends upon their underlying entrepreneurial attitudes and entrepreneurial abilities. Within the organisation, entrepreneurial behaviour will be encouraged by the existence of an entrepreneurial culture.
This book examines the attitudes, abilities and behaviours of entrepreneurial managers, the concept of new business models and the inevitability of continually changing business models, and what it takes to develop an entrepreneurial culture.
Price: $4.95
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About the Author
Evan J Douglas BCom, MCom, PhD
Evan Douglas is Professor and Head of the Brisbane Graduate School of Business at Queensland University of Technology. His first two degrees are from the University of Newcastle, NSW, and his doctorate is from Simon Fraser University in Canada.
In addition to conducting a variety of executive development courses, Evan also consults extensively to business. He has previously owned and operated his own businesses. His teaching and research fields include the theory and practice of entrepreneurship, entrepreneurial abilities, attitudes, behaviours and cultures, new venture risk recognition and risk mitigation, new venture strategy, and new venture business planning.
Tags: innovation, strategy
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