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Unwritten Ground Rules: The Way We Really Do Things Around Here  

Unwritten Ground Rules: The Way We Really Do Things Around Here
by Steve Simpson

This book proposes that the unwritten ground rules (UGRs) of a company constitute its culture. UGRs are people's perceptions of 'the way we do things around here'. UGRs are compelling in so far as they dictate acceptable and unacceptable practices within a company.

The direct approach to cultural change, using the concept of UGRs, involves creating an awareness of UGRs across the entire organisation, and implementing a blend of strategies focusing on more positive UGRs. This eBook explores this approach and why it is effective for cultural change.

Price: $4.95

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About the Author
Steve Simpso M Ed Admin (Alta), CSP

Steve Simpson heads up Keystone Management Services. He is an author and speaker who has addressed audiences in Australia, the UK, the USA, New Zealand, Singapore, Malaysia and South Africa. Steve has been accredited by the National Speakers Association of Australia as a Certified Speaking Professional (CSP), the highest international speaker recognition, which is held by only 43 people in Australasia.

He is the creator of the UGRs concept and has written two books and numerous articles. He was an invited member of an international research team studying standards of world class customer care, organised through the US-based Society of Consumer Affairs Professionals.

Tags: culture, management